Last Friday, our team had the honour of attending the prestigious Innovative Electrical Retailing Awards at the Park Plaza, Albert Embankment, London. It was an afternoon filled with excitement and anticipation as our consumer business was finalists in six categories, showcasing our relentless commitment to excellence across various facets of our operation, from customer service to sustainability, service and repairs, marketing, and our website.
We were particularly thrilled to be highly commended for our efforts in Service and Repairs. This acknowledgment underscores our unwavering dedication to providing the highest quality of support and support. Our domestic customers across the UK know that they can rely on the same/ next day engineer response delivered by our in-house team of engineers. If there is an issue with one of our home or electrical appliances, we deliver a fast, local-based response on a nationwide basis, coordinated by our highly adept team at head office.
The highlight of the IER Awards 2024 was taking home the highly coveted awards for Best Marketing and Advertising Campaign. This achievement is a testament to the hard work and innovative strategies of our marketing and content team, who tirelessly strive to keep our communications effective, engaging, and customer-centric.
At the core of our marketing success is our commitment to optimising our website to ensure that it is accessible, user-friendly, and highly informative. Our active and engaging blog offers insightful articles, and our product demonstration videos provide valuable information to our customers, helping them make informed decisions. Our efforts extend beyond our website; we also send high-impact weekly email broadcasts and offer regular promotions through these communications and our social media channels.
Our approach to business is far from a one-off transaction. We see the customer journey as an ongoing relationship, continuously nurturing and engaging with our customers. This recognition from the IER Awards reinforces our mission to keep our customers informed about the latest technology, efficiency tips, and exciting promotions.
Being acknowledged in such a manner means a great deal to us. It validates the hard work and dedication we put into every aspect of our business, and it inspires us to continue striving for excellence. We remain fully committed to maintaining open and relevant communication streams, ensuring that our customers always have the best possible experience with our brand.
We are indebted to our incredible team and our loyal customers for making this journey possible. As we celebrate this achievement, we look forward to building on this success and continuing to innovate and excel in all areas of our business.
