A Proud Win at the IER Awards -  Recognising Excellence Across Our Business

We are thrilled to announce that Forbes has been recognised with two prestigious accolades at this year’s Innovative Electrical Retailer Awards. On Friday 4^th July, our team took home the Best Customer Service award and was also highly commended for our Marketing and Advertising Campaigns; a dual honour that reflects the collective strength, dedication, and vision of our entire organisation. These prestigious industry awards are a testament to the hard work, dedication, and passion demonstrated across our entire business.

Winning Best Customer Service is a particularly meaningful milestone for Forbes. From our sales and customer care advisors to our installation and service engineers to those in operations, logistics, and account management, every individual at Forbes plays a role in delivering the outstanding service that has become synonymous with our brand.

“This achievement is something that every member of staff can, and should, feel incredibly proud of,” said Hannah Forbes, Director of Marketing and Brand Strategy. “Together, we ensure that the customer is at the centre of every stage of the journey-from initial enquiry, through to delivery, installation and ongoing support.”

This award recognises not just frontline interactions, but the seamless behind-the-scenes efforts that allow us to exceed expectations and provide a truly exceptional customer experience.

We were also honoured to be highly commended in the Best Marketing and Advertising Campaigns category. This recognition underscores our commitment to creating campaigns that go far beyond traditional promotion.

“Our marketing is being driven forward with real purpose and clarity under the leadership of Hannah Forbes.” said Kevin Herring, CEO. “These campaigns extend way beyond visibility - they are about building trust, fostering lasting relationships, and ensuring our brand consistently reflects our values and commitment to sustainability.”

As we celebrate these achievements, we remain focused on continuous improvement and innovation; striving to raise the bar even higher as we approach our centenary anniversary next year.

Stuart Forbes, Chairman says, “Congratulations to the entire Forbes team. Your hard work and commitment have made this recognition possible, and we couldn’t be prouder. These awards validate the customer-centric path we’ve taken and inspire us to keep delivering excellence across every touchpoint.”