Cookie Policy of Forbes Professional
This document informs Users about the technologies that help Forbes Professional to achieve the purposes described below. Such technologies allow the Owner to access and store information (for example by using a Cookie) or use resources (for example by running a script) on a User’s device as they interact with Forbes Professional.
For simplicity, all such technologies are defined as "Trackers" within this document – unless there is a reason to differentiate.
For example, while Cookies can be used on both web and mobile browsers, it would be inaccurate to talk about Cookies in the context of mobile apps as they are a browser-based Tracker. For this reason, within this document, the term Cookies is only used where it is specifically meant to indicate that particular type of Tracker.
Some of the purposes for which Trackers are used may also require the User's consent, depending on the applicable law. Whenever consent is given, it can be freely withdrawn at any time following the instructions provided in this document.
Forbes Professional uses Trackers managed directly by the Owner (so-called “first-party” Trackers) and Trackers that enable services provided by a third-party (so-called “third-party” Trackers). Unless otherwise specified within this document, third-party providers may access the Trackers managed by them.
The validity and expiration periods of Cookies and other similar Trackers may vary depending on the lifetime set by the Owner or the relevant provider. Some of them expire upon termination of the User’s browsing session.
In addition to what’s specified in the descriptions within each of the categories below, Users may find more precise and updated information regarding lifetime specification as well as any other relevant information – such as the presence of other Trackers - in the linked privacy policies of the respective third-party providers or by contacting the Owner.
Activities strictly necessary for the operation of Forbes Professional and delivery of the Service
Forbes Professional uses so-called “technical” Cookies and other similar Trackers to carry out activities that are strictly necessary for the operation or delivery of the Service.
Other activities involving the use of Trackers
Functionality
Forbes Professional uses Trackers to enable basic interactions and functionalities, allowing Users to access selected features of the Service and facilitating the User's communication with the Owner.
-
Tag Management
This type of service helps the Owner to manage the tags or scripts needed on Forbes Professional in a centralised fashion.
This results in the Users' Data flowing through these services, potentially resulting in the retention of this Data.Segment (Twilio, Inc.)
Segment is a tag management service provided byTwilio, Inc.
Personal Data processed: Trackers and Usage Data.
Place of processing: United States – Privacy Policy.
Data retention period: Keeping the Data for the time necessary to fulfil the purpose.
Storage duration:
- __storejs__: indefinite
- __tld__: duration of the session
- ajs%3Acookies: duration of the session
- ajs%3Atest: duration of the session
- ajs_anonymous_id: 1 year
- ajs_group_id: 1 year
- ajs_group_properties: indefinite
- ajs_user_id: 1 year
- ajs_user_traits: indefinite
- seg_first_url: 1 year
- seg_first_utm: 1 year
- segmentio*: indefinite
-
User database management
This type of service allows the Owner to build user profiles by starting from an email address, a personal name, or other information that the User provides to Forbes Professional, as well as to track User activities through analytics features. This Personal Data may also be matched with publicly available information about the User (such as social networks' profiles) and used to build private profiles that the Owner can display and use for improving Forbes Professional.
Some of these services may also enable the sending of timed messages to the User, such as emails based on specific actions performed on Forbes Professional.Intercom (Intercom Inc.)
Intercom is a User database management service provided by Intercom Inc.
Intercom can also be used as a medium for communications, either through email, or through messages within Forbes Professional. Intercom Messenger may use Trackers to recognise and track Users behaviour.Personal Data processed: Data communicated while using the service, email address, Trackers, Universally unique identifier (UUID), Usage Data and various types of Data as specified in the privacy policy of the service.
Place of processing: United States – Privacy Policy.
Storage duration:
- intercom-id-*: 10 months
- intercom-session-*: 7 days
- intercom-test: indefinite
Drip (Drip Global, Inc.)
Drip is a User database management service provided by Drip Global, Inc. Drip leverages the User’s email address, which it can combine with Data that is gathered from Forbes Professional and other sources (if any, indicated within this privacy policy), to enable Forbes Professional to set up automations and communicate with Users in a personalised context and timing.
Personal Data processed: Email, Trackers and Usage Data.
Legal basis for processing: Consent.
Place of processing: United States – Privacy Policy.
Data retention period: Keeping the Data for the time necessary to fulfil the purpose.
HubSpot CRM (HubSpot, Inc.)
HubSpot CRM is a User database management service provided by HubSpot, Inc.
Personal Data processed: company name, country, Current City, email address, first name, last name, phone number, physical address, profession, purchase history and Trackers.
Place of processing: United States – Privacy Policy.
Data retention period: 1 year.
Storage duration:
- __hs_gpc_banner_dismiss: 6 months
- __hssc: 30 minutes
- __hssrc: duration of the session
- __hstc: 2 months
- hubspotutk: 2 months
- messagesUtk: 2 months
Experience
Forbes Professional uses Trackers to improve the quality of the user experience and enable interactions with external content, networks and platforms.
-
Displaying content from external platforms
This type of service allows you to view content hosted on external platforms directly from the pages of Forbes Professional and interact with them.
This type of service might still collect web traffic data for the pages where the service is installed, even when Users do not use it.Wistia widget (Wistia, Inc.)
Wistia is a video content visualisation service provided by Wistia, Inc. that allows Forbes Professional to incorporate content of this kind on its pages.
Personal Data processed: Trackers and Usage Data.
Place of processing: United States – Privacy Policy.
Google Fonts
Google Fonts is a typeface visualisation service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that allows Forbes Professional to incorporate content of this kind on its pages.
Personal Data processed: Trackers and Usage Data.
Place of processing: United States – Privacy Policy; Ireland – Privacy Policy.
Measurement
Forbes Professional uses Trackers to measure traffic and analyse User behaviour to improve the Service.
-
Analytics
The services contained in this section enable the Owner to monitor and analyse web traffic and can be used to keep track of User behaviour.
Google Analytics (Universal Analytics) (Google Ireland Limited)
Google Analytics (Universal Analytics) is a web analysis service provided by Google Ireland Limited (“Google”). Google utilises the Data collected to track and examine the use of Forbes Professional, to prepare reports on its activities and share them with other Google services.
Google may use the Data collected to contextualise and personalise the ads of its own advertising network.Personal Data processed: Trackers and Usage Data.
Place of processing: Ireland – Privacy Policy – Opt Out.
Storage duration:
- AMP_TOKEN: 1 hour
- _ga: 2 years
- _gac*: 3 months
- _gat: 1 minute
- _gid: 1 day
HubSpot Analytics (HubSpot, Inc.)
HubSpot Analytics is an analytics service provided by HubSpot, Inc.
Personal Data processed: Trackers and Usage Data.
Legal basis for processing: Consent.
Place of processing: United States – Privacy Policy – Opt Out .
Legal basis for data transfer: Standard data protection clauses.
Data retention period: 1 year.
Storage duration:
- __hs_gpc_banner_dismiss: 6 months
- __hssc: 30 minutes
- __hssrc: duration of the session
- __hstc: 2 years
- hubspotutk: 2 years
- messagesUtk: 2 years
Google Analytics 4 (Google Ireland Limited)
Google Analytics 4 is a web analysis service provided by Google Ireland Limited (“Google”). Google utilizes the Data collected to track and examine the use of Forbes Professional, to prepare reports on its activities and share them with other Google services.
Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
In Google Analytics 4, IP addresses are used at collection time and then discarded before Data is logged in any data center or server. Users can learn more by consulting Google’s official documentation.Personal Data processed: number of Users, session statistics, Trackers and Usage Data.
Legal basis for processing: Consent.
Place of processing: Ireland – Privacy Policy – Opt Out.
Data retention period: 1 year.
Storage duration:
- _ga: 2 years
- _ga_*: 2 years
User ID extension for Google Analytics (Google Ireland Limited)
Google Analytics on Forbes Professional makes use of a feature called User ID. This setup allows for a more accurate tracking of Users by associating that User with the same ID over various sessions and devices. It is set up in a way that doesn’t allow Google to personally identify an individual or permanently identify a particular device.
The User ID extension might make it possible to connect Data from Google Analytics with other Data about the User collected by Forbes Professional.
The opt-out link below will only opt you out for the device you are on, but not from tracking performed independently by the Owner. Contact the Owner via the email address provided in this privacy policy to object to the aforementioned tracking as well.Personal Data processed: Trackers.
Place of processing: Ireland – Privacy Policy – Opt Out.
Google Analytics Advertising Reporting Features (Google Ireland Limited)
Google Analytics on Forbes Professional has Advertising Reporting Features activated, which collects additional information from the DoubleClick cookie (web activity) and from device advertising IDs (app activity). It allows the Owner to analyse specific behaviour and interests Data (traffic Data and Users' ads interaction Data) and, if enabled, demographic Data (information about the age and gender).
Users can opt out of Google's use of cookies by visiting Google's Ads Settings.
Personal Data processed: Trackers, unique device identifiers for advertising (Google Advertiser ID or IDFA, for example) and various types of Data as specified in the privacy policy of the service.
Place of processing: Ireland – Privacy Policy – Opt Out.
Storage duration:
- IDE: 2 years
- _gcl_*: 3 months
- test_cookie: 15 minutes
-
Anonymised analytics services
The services contained in this section allow the Owner, through the use of third-party Trackers, to collect and manage analytics in an anonymised form.
Google Analytics (Universal Analytics) with anonymised IP (Google Ireland Limited)
Google Analytics (Universal Analytics) is a web analysis service provided by Google Ireland Limited (“Google”). Google utilises the Data collected to track and examine the use of Forbes Professional, to prepare reports on its activities and share them with other Google services.
Google may use the Data collected to contextualise and personalise the ads of its own advertising network.
This integration of Google Analytics anonymises your IP address. It works by shortening Users' IP addresses within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the complete IP address be sent to a Google server and shortened within the US.Personal Data processed: Trackers and Usage Data.
Place of processing: Ireland – Privacy Policy – Opt Out.
Storage duration:
- AMP_TOKEN: 1 hour
- _ga: 2 years
- _gac*: 3 months
- _gat: 1 minute
- _gid: 1 day
-
Heat mapping and session recording
Heat mapping services are used to display the areas of Forbes Professional that Users interact with most frequently. This shows where the points of interest are. These services make it possible to monitor and analyse web traffic and keep track of User behaviour.
Some of these services may record sessions and make them available for later visual playback.Smartlook (Smartsupp.com, s.r.o.)
Smartlook is a session recording and heat mapping service provided by Smartsupp.com, s.r.o.
Personal Data processed: Trackers, Usage Data and various types of Data as specified in the privacy policy of the service.
Place of processing: Czech Republic – Privacy Policy.
Marketing
Forbes Professional uses Trackers to deliver personalised marketing content based on User behaviour and to operate, serve and track ads.
-
Advertising
This type of service allows User Data to be utilised for advertising communication purposes. These communications are displayed in the form of banners and other advertisements on Forbes Professional, possibly based on User interests.
This does not mean that all Personal Data are used for this purpose. Information and conditions of use are shown below.
Some of the services listed below may use Trackers to identify Users or they may use the behavioural retargeting technique, i.e. displaying ads tailored to the User’s interests and behaviour, including those detected outside Forbes Professional. For more information, please check the privacy policies of the relevant services.
Services of this kind usually offer the possibility to opt out of such tracking. In addition to any opt-out feature offered by any of the services below, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section "How to opt-out of interest-based advertising" in this document.Google AdSense (Google Ireland Limited)
Google AdSense is an advertising service provided by Google Ireland Limited. This service uses the “DoubleClick” Cookie, which tracks use of Forbes Professional and User behaviour concerning ads, products and services offered.
Users may decide to disable all the DoubleClick Cookies by going to: Google Ad Settings.In order to understand Google's use of data, consult Google's partner policy.
Personal Data processed: Trackers and Usage Data.
Place of processing: Ireland – Privacy Policy – Opt Out.
Storage duration:
- AID: 2 years
- ANID: 2 years
- Conversion: 3 months
- DSID: 14 days
- FCNEC: 1 year
- FLC: 10 seconds
- FPAU: 3 months
- FPGCLAW: 3 months
- FPGCLDC: 3 months
- FPGCLGB: 3 months
- IDE: 2 years
- NID: 6 months
- RUL: 1 year
- TAID: 14 days
- __gads: 2 years
- __gsas: 2 years
- _gac_
: 3 months - _gac_gb_
: 3 months - _gcl_au: 3 months
- _gcl_aw: 3 months
- _gcl_dc: 3 months
- _gcl_gb: 3 months
- _gcl_gf: 3 months
- _gcl_ha: 3 months
- id: 2 years
- test_cookie: 15 minutes
Microsoft Advertising (Microsoft Corporation)
Microsoft Advertising is an advertising service provided by Microsoft Corporation.
Personal Data processed: Trackers and Usage Data.
Place of processing: United States – Privacy Policy – Opt Out.
Storage duration: up to 6 months
Meta ads conversion tracking (Meta pixel) (Meta Platforms Ireland Limited)
Meta ads conversion tracking (Meta pixel) is an analytics service provided by Meta Platforms Ireland Limited that connects data from the Meta Audience Network with actions performed on Forbes Professional. The Meta pixel tracks conversions that can be attributed to ads on Facebook, Instagram and Meta Audience Network.
Personal Data processed: Trackers and Usage Data.
Place of processing: Ireland – Privacy Policy – Opt out.
Storage duration: up to 6 months
Google Ads conversion tracking (Google Ireland Limited)
Google Ads conversion tracking is an analytics service provided by Google Ireland Limited that connects data from the Google Ads advertising network with actions performed on Forbes Professional.
Personal Data processed: Trackers and Usage Data.
Legal basis for processing: Explicit consent.
Place of processing: Ireland – Privacy Policy.
Data retention period: 13 months.
Storage duration:
- IDE: 2 years
- test_cookie: 15 minutes
-
Remarketing and behavioural targeting
This type of service allows Forbes Professional and its partners to inform, optimise and serve advertising based on past use of Forbes Professional by the User.
This activity is facilitated by tracking Usage Data and by using Trackers to collect information which is then transferred to the partners that manage the remarketing and behavioural targeting activity.
Some services offer a remarketing option based on email address lists.
Services of this kind usually offer the possibility to opt out of such tracking. In addition to any opt-out feature offered by any of the services below, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section "How to opt-out of interest-based advertising" in this document.Facebook Remarketing (Meta Platforms Ireland Limited)
Facebook Remarketing is a remarketing and behavioural targeting service provided by Meta Platforms Ireland Limited that connects the activity of Forbes Professional with the Meta Audience Network.
Personal Data processed: Trackers and Usage Data.
Place of processing: Ireland – Privacy Policy – Opt Out.
Storage duration: up to 6 months
LinkedIn Website Retargeting (LinkedIn Corporation)
LinkedIn Website Retargeting is a remarketing and behavioural targeting service provided by LinkedIn Corporation that connects the activity of Forbes Professional with the LinkedIn advertising network.
Personal Data processed: Trackers and Usage Data.
Legal basis for processing: Explicit consent.
Place of processing: United States – Privacy Policy – Opt Out.
Data retention period: 13 months.
Storage duration:
- AnalyticsSyncHistory: 1 month
- JSESSIONID: duration of the session
- UserMatchHistory: 1 month
- bcookie: 1 year
- bscookie: 1 year
- lang: duration of the session
- lidc: 1 day
- lissc: 1 year
- lms_ads: 1 month
- lms_analytics: 1 month
-
User database management
This type of service allows the Owner to build user profiles by starting from an email address, a personal name, or other information that the User provides to Forbes Professional, as well as to track User activities through analytics features. This Personal Data may also be matched with publicly available information about the User (such as social networks' profiles) and used to build private profiles that the Owner can display and use for improving Forbes Professional.
Some of these services may also enable the sending of timed messages to the User, such as emails based on specific actions performed on Forbes Professional.Intercom (Intercom Inc.)
Intercom is a User database management service provided by Intercom Inc.
Intercom can also be used as a medium for communications, either through email, or through messages within Forbes Professional. Intercom Messenger may use Trackers to recognise and track Users behaviour.Personal Data processed: Data communicated while using the service, email address, Trackers, Universally unique identifier (UUID), Usage Data and various types of Data as specified in the privacy policy of the service.
Place of processing: United States – Privacy Policy.
Storage duration:
- intercom-id-*: 10 months
- intercom-session-*: 7 days
- intercom-test: indefinite
Drip (Drip Global, Inc.)
Drip is a User database management service provided by Drip Global, Inc. Drip leverages the User’s email address, which it can combine with Data that is gathered from Forbes Professional and other sources (if any, indicated within this privacy policy), to enable Forbes Professional to set up automations and communicate with Users in a personalised context and timing.
Personal Data processed: Email, Trackers and Usage Data.
Legal basis for processing: Consent.
Place of processing: United States – Privacy Policy.
Data retention period: Keeping the Data for the time necessary to fulfil the purpose.
HubSpot CRM (HubSpot, Inc.)
HubSpot CRM is a User database management service provided by HubSpot, Inc.
Personal Data processed: company name, country, Current City, email address, first name, last name, phone number, physical address, profession, purchase history and Trackers.
Place of processing: United States – Privacy Policy.
Data retention period: 1 year.
Storage duration:
- __hs_gpc_banner_dismiss: 6 months
- __hssc: 30 minutes
- __hssrc: duration of the session
- __hstc: 2 months
- hubspotutk: 2 months
- messagesUtk: 2 months
How to manage preferences and provide or withdraw consent
There are various ways to manage Tracker related preferences and to provide and withdraw consent, where relevant:
Users can manage preferences related to Trackers from directly within their own device settings, for example, by preventing the use or storage of Trackers.
Additionally, whenever the use of Trackers is based on consent, Users can provide or withdraw such consent by setting their preferences within the cookie notice or by updating such preferences accordingly via the relevant consent-preferences privacy widget, if available.
It is also possible, via relevant browser or device features, to delete previously stored Trackers, including those used to remember the User’s initial consent preferences.
Other Trackers in the browser’s local memory may be cleared by deleting the browsing history.
With regard to any third-party Trackers, Users can manage their preferences via the related opt-out link (where provided), by using the means indicated in the third party's privacy policy, or by contacting the third party.
Locating Tracker Settings
Users can, for example, find information about how to manage Cookies in the most commonly used browsers at the following addresses:
Users may also manage certain categories of Trackers used on mobile apps by opting out through relevant device settings such as the device advertising settings for mobile devices, or tracking settings in general (Users may open the device settings and look for the relevant setting).
How to opt out of interest-based advertising
Notwithstanding the above, Users may follow the instructions provided by YourOnlineChoices (EU and UK), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar services. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.
The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.
Consequences of denying the use of Trackers
Users are free to decide whether or not to allow the use of Trackers. However, please note that Trackers help Forbes Professional to provide a better experience and advanced functionalities to Users (in line with the purposes outlined in this document). Therefore, if the User chooses to block the use of Trackers, the Owner may be unable to provide related features.
Owner and Data Controller
F DONALD FORBES & CO LTD, 7 Wells Place, Gatton Park Business Centre
Owner contact email: legal@forbes-rentals.co.uk
Since the use of third-party Trackers through Forbes Professional cannot be fully controlled by the Owner, any specific references to third-party Trackers are to be considered indicative. In order to obtain complete information, Users are kindly requested to consult the privacy policies of the respective third-party services listed in this document.
Given the objective complexity surrounding tracking technologies, Users are encouraged to contact the Owner should they wish to receive any further information on the use of such technologies by Forbes Professional.
Definitions and legal references
Personal Data (or Data)
Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.
Usage Data
Information collected automatically through Forbes Professional (or third-party services employed in Forbes Professional), which can include: the IP addresses or domain names of the computers utilised by the Users who use Forbes Professional, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilised to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server's answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilised by the User, the various time details per visit (e.g., the time spent on each page within the Application) and the details about the path followed within the Application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User's IT environment.
User
The individual using Forbes Professional who, unless otherwise specified, coincides with the Data Subject.
Data Subject
The natural person to whom the Personal Data refers.
Data Processor (or Processor)
The natural or legal person, public authority, agency or other body which processes Personal Data on behalf of the Controller, as described in this privacy policy.
Data Controller (or Owner)
The natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data, including the security measures concerning the operation and use of Forbes Professional. The Data Controller, unless otherwise specified, is the Owner of Forbes Professional.
Forbes Professional (or this Application)
The means by which the Personal Data of the User is collected and processed.
Service
The service provided by Forbes Professional as described in the relative terms (if available) and on this site/application.
European Union (or EU)
Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area.
Cookie
Cookies are Trackers consisting of small sets of data stored in the User's browser.
Tracker
Tracker indicates any technology - e.g Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting - that enables the tracking of Users, for example by accessing or storing information on the User’s device.
Provides access to the User's primary email address.
Current City
Provides access to the User's current location.
Legal information
This privacy policy relates solely to Forbes Professional, if not stated otherwise within this document.
Latest update: 8 March 2024
Version: 34